SMS API
A Cpaas API for SMS can help your business to implement two-way communication with customers. This can be done effectively with the help of long codes and short codes.
Using this, short codes let you send large volumes of B2C messages, and the long codes can help you to run SMS promotional campaigns.
With SMS API integration, you can have a unique sender ID, with which customers can identify and recognize your brand easily.
Also, you may send promotional and transactional alerts via SMS to keep your customers updated and engaged.
Numbers API
With a simple API integration, your business can make use of DID numbers i.e., Direct Inward Dialing to reach customers worldwide.
You can have the DID numbers for International calling/Toll-free numbers that allows you to reach the customers with local numbers, which is more trustworthy.
With DID numbers, you can also avail HD audio quality and good coverage at an affordable cost.
This also helps you to implement two-way SMS communication, where you can connect and interact with customers effectively.
Chat SDK
Using chat SDK you can integrate instant messaging into your existing website/app and offer a better experience to your users.
You can benefit from one-to-one and group chat integration, send personalized messages, and easily share the files and documents within the app.
Cpaas products also provide live location sharing, creation of closed and public groups, where the data adheres to end-to-end encryption.
With Chat SDK integration, you can easily create, remove, modify or manage the group settings.
Video SDK
Video SDK integration makes it easier to create live video chats with your customers.
The two-way video communication has made it more personal which helps in interacting with customers effectively in real-time.
Now, there is absolutely no necessity of depending on third-party complex applications to interact with customers through video.
The HD video calling facilities, video recording capabilities, cross-platform video calls, etc., are the key advantages of Video SDK Integration.
Voice SDK
With the Voice SDK, you can activate highly engaging in-app voice communication capabilities with low latency.
It enables PSTN calling feature, where the voice SDKs can give you a high-quality audio experience and you can also reach your customers through mobile /landlines.
It is sometimes needed to have the call recorded for an audit or further review purpose.
In such cases, the CPaaS Voice SDK can record the calls, voicemails, or meetings, and safely store them in the cloud for your future requirements.
Missed Call
Cpaas service providers are adding a missed call feature which helps your business to make more leads, and it is used to collect feedback and organize polls or surveys for the customers.
Using DID number APIs, you can create a missed call number (can be a toll-free number) dedicated to your business.
Once the customer places a missed call, the data is collected by the CRM and an automated call is made to the customer.
This way, the customers can easily reach the support agents without having to wait, and it is an effective replacement against the OTP mechanism.
Click to Call
This API integration facilitates Click to Call services for support teams.
Here the users can enter their phone number in the form and the voice API quickly initiates calls to the number.
With click-to-call services, you can save time and improve the ease of contact.
Click-to-call connects both customers and agents, where they can communicate with each other instantly and efficiently. It also incorporates ease of integration with all the useful CRMs.
Call recording
With the VoIP call recorder system (API), you can get effortless recording features adopted for business calls.
The dual-channel recording feature of voice SDK integration helps to separately record the individual participants in a call.
Recorded calls can be also used to evaluate the conversations of customers, audit them to improve the customer experience.
The programmable voice SDKs let you also monitor and track the inbound and outbound calls to analyze the customer feedback and requirements.
IVR
With Interactive Voice Response or IVR APIs, you can make automated voice calls for any transactional uses, for example, OTPs, booking or service cancellations, order confirmations.
This can also let you implement time-based routing, where your calls can be routed to an agent, or leave a pre-recorded message or response to the caller.
The major advantage of IVR is its pre-recording capability and computer-generated voice interaction. You may also initiate an IVR call to particular numbers, or play the recorded voice during the call. It does the text-to-voice conversion and also, the calls can be routed to the exact team, by considering the callers’ input.
Phone Number masking
CPaaS enabled DID numbers, uses a number masking or proxy feature, which lets you provide connections between the agents and the customers, without disclosing the identity. Cpaas providers designed this feature as a form of additional security.
The two parties can connect and communicate anonymously with high-security measures.
This can help you to obtain a detailed report regarding the conversations of agents and customers, and it can deliver unbeatable connectivity features to both local and international numbers.
The DID numbers can also let your customers communicate with Voice, SMS, or any other method as per their requirements.
SIP Trunking
Session Initiation Protocol, or simply SIP, refers to the APl, which allows your traditional phone system to be replaced with the internet-enabled phone system.
With SIP trunking, phone lines can be accessed by several users across a network.
Your IP-enabled communication systems are empowered by the communication features and connectivity of the SIP trunking services.
The major advantage of SIP trunking is its flexibility to modify the calling capacity. Also for an affordable budget, it enables routing capabilities, secure SIP trunks, and unified communication features.
Integrations
CPaaS (Communications Platform as a Service) integration is a transformative approach, seamlessly connecting communication tools with diverse sectors. In CRM and ERP systems, it enhances customer interaction and streamlines business processes. In school and hospital management, CPaaS facilitates efficient communication among staff, students, and patients. Hotel management benefits from improved guest services and operational communication. Crisis management leverages real-time communication for swift response. Ticketing systems gain enhanced customer support through integrated communication channels. Overall, CPaaS integration optimizes communication across sectors, fostering efficiency and improving user experiences in diverse management scenarios.
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