An omnichannel customer interaction strategy with a high level of strength retains 89 per cent of its customers on average, compared to only 33 per cent for organisations with a bad approach.  If you haven't heard of the term "omnichannel," what is it?  An omnichannel strategy is a plan that…read more →

Sales, marketing, and customer service all need timely contact with customers. Customers won't remain around if your company can't keep them engaged in an enjoyable way. When it comes to customer service, chatbots driven by artificial intelligence can make a major difference. As there are so many chatbot business advantages…read more →

SDKs or software development kits are complete kits for software developers that lets them create their applications. Be it platform-specific, or feature-centric, SDKs can bridge the gap between your team, and ideal software. But, do you need to invest a lot in developing SDKs for your own business?   We tell…read more →

When you’re on a call with colleague or a client, you’re likely taking notes to remember all the key points happened in the conversation. But sometimes you find that you’re unable to keep up with all the points or you might get distracted and miss few.   Not just this, but…read more →

CPaaS is a type of PaaS or platform as a service. Communication Platform as a Service (CPaaS) is an acronym for CPaaS that is a cloud-based delivery model with a collection of tools that serves as an easy way for developers to integrate and improve direct real-time communication features between users and…read more →

Think about a customer placing a call to the concerned call center. A robotic voice greets the user and introduces a list of options relevant to the concerns. The customer manages to troubleshoot the concerns quickly with a response.   The above instance is a feature of IVR, or Interactive Voice…read more →

If you are in the software industry, you must have encountered the challenge of developing and maintaining multiple software products. But, oftentimes, teams also feel incompetent in managing and optimizing different software products with the available workforce.   Furthermore, if you are from the IT industry, you must have also felt…read more →

A Softswitch is the replacement of manually routed telephone calls to interconnect telephone circuits landline. It is a combination of telephone switches and hardware which also acts as a VoIP server allowing for the telecommunication network to manage voice, fax data, video traffic, and call routing.  The concept of Softswitch…read more →

SDK or software development kit is a muster of tools, documents, codes, IDEs, and a lot more to successfully implement functionalities onto your software, apps, or any digital platforms. These are said to be stable, secure, scalable, and provide almost no limitations.   But, as easy as it is to think…read more →

Software is probably a solution for making everything available on a platform. Do you need communication platforms on websites? Or are you looking to integrate payment gateways on mobile apps? Everything can be done via well-structured software.   But, now think of a situation when you don’t have in-house software. And,…read more →